TED Women Presents

Virtual Event

While true equity remains elusive, TED Women continues to be a joyful, global space for leaders across industries, genders, and generations. In a transitional year between venues, TED Women Presents became a five-day online festival featuring conversations on change, work, rights, the future, and joy—with speakers like Jane Fonda, Heidi Hammel, and Angélique Kidjo.

As Art Director on TED’s Brand Creative team, I led the visual identity for the event, including an expressive wordmark and hand-drawn theme titles that reflected the power and diversity of TED Women’s voices. I partnered with Chris Milani and the team at Colours & Shapes to direct the animations and marketing assets, and collaborated with TED’s Digital Products team to design the virtual conference site—a vibrant, engaging experience for our global audience.

Role: Art Director, Brand Creative
Team: Mike Femia, Casey Walter, Robert Spica, Nancy Hu, Sarah Jane Souther, Diana Pietrzak, Elizabeth Zeeuw, Gilberto Tadday, Bret Hartman, Mina Sabet, Martha Estafanos, Gordon Cochran, Chris Milani, Daniel Schrempf